XMPIE Wins On Demand Show Honors

PersonalEffect named Best of Show; Marketplace – a newly launched e-commerce site for purchasing award-winning uImage templates – receives Honorable Mention

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BOSTON, March 5, 2008 – On Demand Expo – XMPie, Inc. was recognized at this year’s ON DEMAND Conference & Exposition with a Best of Show award in the Document Creation Software category for its XMPie PersonalEffect™ cross-media publishing software. The newly announced XMPie Marketplace e-commerce Web site was also recognized with an Honorable Mention in the Innovative Use of Technology category. Both XMPie PersonalEffect and XMPie Marketplace arm users with the tools needed to effectively leverage valuable customer data and create personalized marketing campaigns.

InfoTrends, a leading market research and consulting firm in the digital imaging and document solutions industry, partnered with the ON DEMAND Conference & Exposition to produce the awards program. The ON DEMAND Conference & Exposition is the world's leading digital printing conference and exposition, encompassing all of the technologies that are used to create, manage, personalize, print and deliver content.

A constant challenge for marketers is to better leverage their ever-shrinking budgets. Highly targeted, personalized, conversational campaigns, across print and digital media are very effective and the industry is quickly moving to this style of direct marketing. XMPie PersonalEffect is the solution for efficiently implementing powerful direct marketing. It uniquely combines one-to-one marketing and one-to-one publishing under a single roof and makes it possible for marketers to reach their customers with relevant, interactive communication that gets measurable results.

Announced this week at ON DEMAND, XMPie Marketplace is an online resource designed to support XMPie users in the creation of personalized marketing materials. It features an XMPie uStore®-based e-commerce Web site offering a library of creatively designed templates from XMPie’s award-winning uImage® image personalization software. An initial offering of more than 100 uImage templates are available for purchase and download in Adobe® Photoshop® and Illustrator® design formats. Each template includes everything needed for production or integration into variable-data projects with XMPie.

“We are honored to receive the industry’s recognition of our PersonalEffect and Marketplace solutions,” said Jacob Aizikowitz, president, XMPie, Inc. “By creating leading-edge VDP and cross-media solutions for this industry, we have the opportunity to work with innovative customers that help us set direction and define the future of personalized marketing communications.”

To see XMPie’s portfolio of software solutions, visit booth #517 at the ON DEMAND Conference and Exposition taking place March 3-6, 2008 at the Boston Convention & Exhibition Center.

About XMPie
XMPie Inc., a software business-unit of Xerox Corporation (NYSE: XRX), is the leading provider of software for cross-media, variable data one-to-one marketing. Its solutions help businesses create and manage highly effective cross-media campaigns, leveraging their market and customer information to achieve dramatic returns on their marketing investments. XMPie software solutions are available in two award-winning compatible product lines: uDirect™ for desktop, print-only solutions, and PersonalEffect™ for server-based cross-media publishing, campaign management and more. Add-on modules for specific solutions are available, including the award-winning uImage™ for image and graphics personalization; uStore™, the Web-store platform; uChart™ for dynamic charts and graphs, uEdit™ for Web-based document editing; and uProduce™ Marketing Console for analysis and management of one-to-one campaigns. XMPie is headquartered in New York with an R&D center in Israel and sales, support and professional services operations in the U.S., EMEA and Asia Pacific. For more information, visit www.xmpie.com.

ON DEMAND Conference & Exposition

The ON DEMAND Conference & Exposition (www.ondemandexpo.com) is the world's leading digital printing conference and exposition, encompassing all the technologies used to create, manage, personalize, print and deliver content. It's about more than print on demand technology, management and strategy; it's insight into the future of the printing industry by experts who have been at the forefront of the printing business for many years.

About InfoTrends

InfoTrends, a Questex Company, is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry. InfoTrends provides research, analysis, forecasts, and advice to help clients understand market trends, identify opportunities, and develop strategies to grow their businesses.

About Questex Media Group, Inc.

Questex Media Group, Inc. is a global, diversified business-to-business integrated media and information provider, headquartered in Newton, MA. Questex serves multiple industries including technology, beauty, spa, travel, hospitality, leisure, home entertainment, industrial and service industries through a range of well-established, market-leading publications, events, interactive media, research, information and integrated marketing services. The company’s media properties include over 100 print and digital media publications, 45 conferences, tradeshows and events, as well as a range of research, data and information products. The company's businesses are managed through operating companies including Questex Media Group; InfoTrends, Inc., Imaging Networks and McLean Events International, Ltd, a world-leading producer of appointment-based events. The company's combined operations include more than 400 employees in offices throughout North America, South America, Asia and Europe.

Media Contact
Jennifer Bulmahn
Text 100 for XMPie
617-399-4986
JenniferB@text100.com