EFI’s VUTEk QS Series r Ink Approved by Nordic Ecolabelling Board

QS Series r Ink is Among the Industry’s First to Pass the Voluntary Approval Process

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FOSTER CITY, CA -- March 16, 2010 -- EFI™ (Nasdaq: EFII), a world leader in customer-focused digital printing innovation, is happy to announce that EFI’s VUTEk® QS Series r Ink has been approved by the Nordic Ecolabelling Board, and print companies may now refer to the approved ink when documenting their application for a Nordic Ecolabelling license. In order to achieve Nordic Ecolabelling status, printing companies agree to follow a certain criteria set, which includes the use of approved media and ink including the VUTEk QS Series r Ink.

Established in 1989 by the Nordic Council of Ministers, the Nordic Ecolabel’s goal is a sustainable society through sustainable consumerism. Commonly known as the Swan logo, it is the official ecolabel of the Nordic countries, and it covers 66 product categories, including cleaning products, furniture, toys, hotels, restaurants and printing businesses. Over 200 printing companies throughout Sweden, Norway, Iceland, Denmark and Finland are ecolabel-licensed, meaning they have shown that they and their entire supply chain meet a number of environmental requirements, which make them some of the least polluting businesses in the printing industry.

The voluntary approval process for inks consists of tests for environmentally harmful substances, health hazards, problematic chemicals, volatile organic compounds (VOCs) and heavy metals such as lead and mercury. The VUTEk QS Series r Ink is one of the industry’s first inks to be approved for referencing within a print business’s application for a Nordic Ecolabelling license.

“The QS Series r Ink is a great example of the company’s long-held commitment to the environment,” says Scott Schinlever, vice president/general manager EFI Rastek and EFI Ink Business. “EFI wholeheartedly agrees with the Nordic Ecolabel’s goal of sustainable society through sustainable consumerism, and we’re proud to offer yet another eco-friendly product to our customers.”

For more information about VUTEk inks, visit www.efi.com/products/production/superwide/vutek/inks/.

About EFI

EFI (www.efi.com) is a world leader in customer-focused digital printing innovation. EFI's award-winning solutions, integrated from creation to print, deliver increased performance, cost savings and productivity. The company's robust product portfolio includes Fiery® digital print controllers and solutions; VUTEk® superwide digital inkjet printers, UV and solvent inks; Rastek™ UV wide-format inkjet printers; Jetrion® industrial inkjet printing systems; print production workflow and management information software; and corporate printing solutions. EFI maintains 23 offices worldwide.

EFI, Fiery, VUTEk, and Jetrion are registered trademarks of Electronics For Imaging, Inc. in the U.S. Patent and Trademark Office and/or certain other foreign jurisdictions. Rastek and PrintSmith are trademarks of Electronics For Imaging, Inc. All other trademarks mentioned in this document are the property of their respective owners.

Nothing herein should be construed as a warranty in addition to the express warranty statements provided with EFI products and services.

This news release contains forward-looking statements, that are statements other than statements of historical fact including words such as "anticipate", "believe", "estimate", "expect", "consider", "plan" and similar, any statements related to strategies or objectives of management for future operations, products, development, performance, any statements of assumptions or underlying any of the foregoing and any statements in the future tense. Forward-looking statements are subject to certain risks and uncertainties that could cause our actual or future results to differ materially. For further information regarding risks and uncertainties associated with EFI's businesses, please refer to the risk factors section in the Company's SEC filings, including, but not limited to, its annual report on Form 10-K and its quarterly reports on Form 10-Q.

EFI undertakes no obligation to update information contained herein, including forward-looking statements.

Media Contact:
Jane Cedrone
EFI Public Relations
603-279-6811
jcedrone@efi-vutek.com